With our background working on wine and spirits, we were excited by the opportunity to be the agency to refresh the brand.
Bokobsa as the leader in the category Boukha, we decided to clarify the message and educate through the new branding and digital.
What is Boukha? What is its heritage? How to drink it?
Our goal was to bring to life their brand story, heritage, savoir-faire in an inspiring, empowering and modern way.
We went for collaboration with mixologists and messaging that would emphasize a way of consumption: cocktails.
OUR ROLE: STRATEGY / (RE) BRANDING / DIGITAL / WEBSITE / PHOTOSHOOT / MARKETING TOOLS
LET'S REFRESH THE BRAND AFTER 200 YEARS!
New logo, New label, New Website, New Instagram page always with consistency...